Setting SMART goals for your business is key. First of all, goals keep you focused on what’s most important. Therefore, the more you can define a goal, the easier it will be to follow and achieve.
Numbers never lie, or do they?
“I always tell the truth–even when I lie. What am I?” Last week I posted this riddle on social media. While there were some clever and seemingly correct responses, no one was able to solve my riddle. As I revealed
Does your Social Media Profile Pass the Test?
Salon Marketing on Social Media The goal of social media is to share information and to develop social and professional contacts. The global use of social media makes it an ideal avenue for salon marketing. However, many salon professionals fail
Get More Clients in Your Chair
So you’re already using social media to drum up more clients. You may be promoting your work in photos and videos online. But how many people even see your posts, let alone become paying clients? Here’s an excerpt from our book,
Is Social Media Hurting Your Salon Business?
Can Social Media Hurt Your Salon Business? What does Social Media have to do with Salon Success? Everything! In the salon industry, it’s all about image and that’s the reason clients trust you. So what makes social media any different?